The Assignment details has the rubric and materials needed and a sample of what case study should look like Required Methods and Tools to be evidenced in the submission. Note that all will appear in Appendices, a subset (typically an abbreviated/focused version) may perhaps appear as one consolidated graphic/table in the two-page executive summary. a. Critical Issues/Implications Table (45 min) – note that this table may be broader than but contain many factors that appear in other tools e.g., Risk/Implication/Mitigation b. Stakeholder Map/Assessment (60 min) c. Environmental assessment grids (External and Internal) – High/Low Impact and High/Low Control version or you may use the Impact/Probability of Trend Continuing matrix for external factors (2 hours) d. High-level Five Forces model (1 hour) e. Recommended Goal/Objective/Strategy/Tactics/KPIs Table (2 hours) f. Value Chain – implications for international business development g. SWOT – both basic (4 cells) and how used for intersecting strategy formation/evaluation (8 cells) (2 hours) i. The financial assessment should be evidenced in SW quadrants h. Portfolio depiction of operating units – both baseline and 2 years after strategy implementation (2 hours) i. Risk/Implication/Risk Mitigation (RIM) table (30 min) Note: Critical Issues/Implications may be a subset of the more comprehensive RIM table. j. High level Resource Requirements table (2 hours) k. Integrated Implementation Timeline (1 hour) l. High level Performance Monitoring and Reporting table (2 hours)
Executive Summary plus annotated appendices is expected . All appendices should demonstrate tool construction, application and interpretation relevant to the case material and ultimate recommendations. 1. Two-page Executive Summary submission defending the recommended plan to the CEO (written last). Overall write/produce the final submission (3 hours) 3. All annotated Appendices and tools should be constructed and applied correctly and linked (from/return) to either the executive summary or the support material where appropriate. 4. The typical strong case submission that evidences student proficiency in tool design and application ranges from 20 to 25 pages. That implies the creation of 2-3 pages of content each week.
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